Sarah lives in Washington State with her husband and three daughters. She creates printable organizational tools and planners and actually took our ideas and inspiration and brought them to life with her work on the Brilliant Business Planner! Sarah has been such a wonderful part of our Brilliant Business Moms community since it first began. She's kind, brilliant, and crazy talented!
However, because I did not have any clear goals for my store and definitely didn't treat it like a business, it did not make a lot of money. I was okay with that at the time because I had a lot of other things going on. I had just closed down a coffee shop business and was launching a cleaning and babysitting business. That kept me busy during the day and then at night, I'd work on my graphic design business serving clients and tinkering with this blog.
When you sit down with a blank greeting card in front of you, don’t be surprised if you can’t seem to put the pen to paper. Many of us get a case of writers block when we sit down to write a birthday card greeting, especially to the people we love the most. Sure, the birthday honoree knows just how much you love and appreciate him or her but, it doesn’t hurt to remind them on their day.
Artist Notes: Could there be a more fun and colorful way to Happy Birthday to friends, family or business colleagues this year? The message "Wish Big for your birthday" appears in big, colorful letters, overlapping each other, with both of the letter "i's" transforming into candles, with flames atop them. The black background makes the brightly colored letters pop out in celebration. The inside wording of the card is "May all your birthday wishes come true!"
My Plan, Do, Review kit continued to sell, but I had another collection of useful templates bubbling in my mind. Before I had even ever started this blog, I had been using a system called the Ultimate Life Binder as a way to keep track of my life. It was my central hub for setting goals, measuring my progress, and generally just being aware of where I was, where I was going, and what I was working on a day to day basis. It was comprised of life-management printables that I had printed out from my findings on the web and some that I had created myself to suit me even more personally.
We've tested Mac greeting card software for over seven years and have spent another five years researching greeting card software for PCs. Recently, we spent close to 40 hours testing these programs, and based on our results, we think Canva is the best option. Canva updates its online platform regularly and gives you access to a large library of stylish, customizable templates. It’s also easy to use and navigate.
Pinterest is a great way to market your products, especially on Etsy. Pinterest is a very visual platform and having beautiful pictures of your product in pins is a great way to get some clicks to your shop and products that will hopefully convert into sales! Word of mouth is great too! Tell friends, family, and it’s a good idea to whip up some business cards for your Etsy shop that you can hand out to people you meet if it comes up in conversation.
Make their birthday card as unique as they are. Whether you’re personalising a cute Tatty Teddy card for mum, a funny card for dad, or a glittery fold-out card for your bestie, we have a perfect birthday card designed just for them. There’s also a wide range of birthday party invitations and milestone cards for all those big occasions, such as 21st birthdays, 30th birthdays, 50th birthdays, and even turning 100 birthday cards.
A great tip Sarah shared was to encourage independence in smaller children so they can be playing alone and entertained at least for a short time while you do some work. Sarah has been able to achieve her goal of making a part-time income on her own terms with lots of flexibility. Although she tries to continually create new products, she knows that her business was built to allow for flexibility and put her family first. So Sarah doesn't stress if she can't add new products for a while. Her business works for her - not the other way around!